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Attention Business Owners - and Would-Be Business Owners - that Want to Make a Difference Through Your Work

Get Your Diploma in Purposeful Entrepreneurship!

We know that starting your own business can be overwhelming...what with all of the following tasks to learn and do, seemingly at once!

  • Choose a business name
  • Decide what product or service to offer
  • Define your niche
  • Design and optimize your web site
  • Write your business plan
  • Get insurance and legal advice
  • Figure out how to market yourself
  • Set up an office (even if at home)
  • Plan your launch or grand opening
  • Get initial staff and equipment
  • Set up your bookkeeping and maximize tax advantages
  • And on it goes, right?

You can search high and low to get into compliance with all of the regulations you need to obey - and to learn all of the things you need to know.

But what if you could master everything you need to know, easily and effortlessly, in ONE place, in just a few months??

Now you can!

Announcing...the Purposeful Entrepreneurship Diploma Program!

the Purposeful Entrepreneurship Diploma Program

We have put together just what you need to know - and freed you from wading through things you don't - so that you feel confident, competent, and excited about building a successful business that WORKS!

The courses are offered via convenient teleclasses and online download so that you can make your transition within the busy schedule you are no doubt juggling...and it takes just a few weeks to master the basics and be ready to launch!

Take me directly to your requirements

I've Been Where You Are...

I started out feeling overwhelmed when I started my first business too, back in 1986. There was so much to learn, so much to do - just to get launched! But I did it, going to multiple agencies and advisors...

Then I became a business attorney, and worked with small business owners helping them do the very same thing...and later, as my work turned to business coaching, marketing strategy and business growth for solopreneurs, it became even more obvious that someone had to provide the whole range of needed training and information in ONE place.

I have started and grown 4 prior businesses before launching the Institute for Purposeful Entrepreneurship ("IPE") in November 2008. And I have achieved generous mid-6-figure income in my businesses in relatively short amounts of time.

The Diploma program IPE now offers teaches you how to get your business started on solid footing - and grow it quickly and strategically!

That is why I created the diploma program.

Requirements of the Diploma Program

My 24 years as a business owner and business advisor and coach has taught me that you need to master three primary areas to be successful as an entrepreneur:

1. Start-up Logistics and Mechanics - how to choose and register a business name, set up your phone, software and online systems, design your initial web site (or know what to tell a designer to do), bookkeeping, legal contracts, whether to incorporate, protecting your content, setting your fees, dealind with taxes, your business plan, home office considerations and more

2. Branding and Market Positioning - what you offer, to whom to offer it, how to communicate what you offer in a way that creates a deep connection with clients, and how to leverage that brand into multiple streams of products, services, programs and income

3. Growth Strategies - how to overcome the overwhelm that comes when your business starts generating sales, what systems and staff you need and how to implement, what options you have for leveraging your idea (franchising, licensing, certifications and more) and your exit strategy

Our 5-week courses in each of these 3 areas are required for your diploma. Each of these 5-week telecourses represents a $997 value! See current course schedule here.

Is Entrepreneurship for You? Take our quiz and find out!

You may already know what type of business you want to start - or be established in one. If you aren't, we offer an expanding range of training programs and certifications that can help you gain your initial expertise in the area of your interest! See our coach training programs and other business opportunities here.

In addition, there will be specific content areas that you need for your particular business or type of service - or aspects of marketing or business development in which you want more in-depth training. Our elective courses are designed with this in mind. Whether you want to write a book, get started speaking to promote your business, add group coaching to your offerings, or learn more about copywriting or social media, we can help you! (See list of current electives here - we are adding courses every month too!) (Value ranges from $125 to $997 depending on electives chosen.)

The final requirement for your diploma, after the 3 required courses and 2 electives, is to submit your business plan and financial projections to us for review. After all, that is where the "rubber meets the road" and we know whether you have mastered the required content or not!

Here is an overview of the requirements:

Requirements of the Entrepreneurship Diploma Program

 

"Yes, Marcia, I'm Ready to Get the Training and Insights I Need to be a Successful Purposeful Entrepreneur through Your Diploma Program!

Still Undecided?

Ask me and my staff any question about this program and we'll help you decide if it's right for you.

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